Rejected / VV


Not too long ago I shared this moodboard for food blogger, Vegetarian Ventures. Shelly is so sweet to work with and has been very easy in that she knows exactly what she wants which makes the design process go so smoothly! Above are a few rejected options that were presented to her. I’ve loved working on the iconography for this project and excited that we’ll be keeping the pineapple from the top left in her final branding. I’ll be sure to share the final soon!

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